multi-skilled agency for athletic minds
multi-skilled agency for athletic minds
multi-skilled agency for athletic minds
we are many. we are now. we are beyond. we are humans. we are agents, changemakers, and believers. we are down to earth, committed to the future. we are thinkers, fighters, runners, and leaders. we are believers of the process. we are problem solvers. resilient, versatile, and swift. we are a team of two, a team of experts and a team for the future. we are me, you, him, her, them and everyone else. we are athletes, creatives, catalysts, and ambassadors. the next generation of active dedication. we are ever-evolving into our best selves. always aiming, connecting, and performing. we are here and there, we are insiders living outside the box. we have become and are becoming. we are today and tomorrow, we are complete but never finished. we are various and numerous. we are one. we are many.
we are
a management and communications agency built around one belief: that every athlete is more than their result. we protect our clients' rights, shape their stories, and open the right doors. With a bespoke approach that adapts to each client’s individual goals and specific requirements we help get access to the best opportunities on the way to reaching your full potential. We believe sport is personal and so is the way we work.
we are the team behind the athlete.
we exist to protect what our clients have built, expand what they can become, and make sure nothing is left on the table - or on the track.
BESPOKE ATHLETE
MANAGEMENT
we help elite athletes grow on and off the field, from competition scheduling and contract negotiations to brand development and media relations. our goal is simple: make sure our clients aren't just known for what they do on the field, but for who they are beyond it.
SOCIAL MEDIA
DIRECTION & SUPPORT
we help our clients turn their athletic journey into compelling content, translating real stories into authentic engagement, strategic sponsorships, and lasting brand presence.
PURPOSEFUL
SPORTS MARKETING
we connect athletes with the brands, organisations, and causes that align with their values — creating partnerships that go beyond visibility to deliver real, tangible impact. we help our clients make full use of their intellectual property while staying true to who they are.
MEDIA PRESENCE & PR
every client has a story worth telling. through personal branding, copywriting, and communications strategy, we help them find their voice, build their platform, and connect with the audiences that matter.
NIL MANAGEMENT
your name carries weight. Your image tells a story. Your likeness is a living asse, and at We Are Many, we manage it that way. We don't treat NIL as a transaction, but as a chapter in a longer story. The fundamentals haven't changed: athletes still need a clear identity, the right partners, and advocates who protect their future. That's what we do. Proud to work with NIL athletes like Miné De Klerk and Lokesh Sathyanathan.
PUBLIC SPEAKING
we've spent fifteen years working at the intersection of elite sport, brand, and human potential. We've sat across from Olympic champions, negotiated with global brands, and navigated some of the most complex moments an athlete's career can hold. We bring those stories - and the frameworks we've built around them - to stages, summits, and organisations ready to think differently about performance, leadership, and what sport can teach us about life.
More info
characterized by their willpower and discipline to always evolve and elevate their field. they see opportunity in adversity and push the limits of what the world believes is possible. they naturally embrace the process and make choices in line with their goals. they radiate excellence on and off their field of play, are genuine, down to earth and accessible individuals who win with integrity. above all, they are human and there's not just one single label that defines them. they are many.
our clients are
european senior, u23 and u20 decathlon champion. double world universiade gold medalist, olympic finalist and 5 time world athletics championships participant. testicular cancer survivor and founder of the Back on Track foundation.
thomas
van der plaetsen
south african prodigy that brought home gold at the world athletics u18 and u20 championships. commonwealth games bronze medalist. don't be deceived by her sweetheart looks, when the gun goes off she morphs into an exceptional competitor.
zeney
van der walt
our story
We Are Many is built on years of deep-rooted expertise in the sports industry. What started as a shared love for track and field quickly evolved into a powerful, common passion for sports marketing and communication. While our journey began with elite athlete management at its core, our scope has expanded decisively over the past decade.
Today, through a wide range of custom-made services, we place our clients firmly at the center of everything we do, while actively challenging conventions and pushing the industry forward. Never afraid to raise the bar, We Are Many is an agency driven to elevate its clients by shaping visions that reach far beyond ourselves.
Over the past fifteen years, we have partnered with a diverse group of elite athletes, each defined by distinct goals, ambitions, and personalities. We have proudly embraced their individuality, their evolving aspirations, and the many roles they have stepped into throughout their careers. They have taught us that excellence in one field does not limit range in character, curiosity, or capability. Time and again, they prove that strength lies in multiplicity: being singular in purpose, yet many in expression.
With our combined backgrounds in communication and sports management, and a shared entrepreneurial spirit, we bring more than 15 years of highly specialized experience. Our tailor-made approach focuses on the long-term interests of our clients and allows us to guide them along their individual journeys.
As a Ghent-based duo operating in a fast-paced world, we take pride in being versatile, dynamic, transparent, and dependable. Our way of working is direct, precise and down-to-earth.
KIM
VANDERLINDEN
FOUNDING PARTNER
+32 485 38 66 45
Wired to elevate people, purpose, and performance in sport. Committed to reshaping sports culture in ways that last. Seeing the person before the athlete. Blending sharp strategic thinking, creativity and heart to help transform potential into performance. Laser-focused. Holding the line on equity, integrity, and equality. Thinking deeper, further and bigger.
HELENA
VAN DER PLAETSEN
FOUNDING PARTNER
+32 494 88 16 88
Driven to build a lasting legacy of innovation, equality, and empowerment in sport. Passionate about helping shape personal leadership by focusing on new pathways for how we think, act and achieve. Entrepreneurial vision meets fearless drive meets unshakable commitment. Personal vision grounded in empathy, solution-led thinking, and the creation of opportunity.
